On this day, 4 years ago, I started full time with Automattic. This is my 4th Automattiversary.
I had already been on trial for 5 months by that point (since January), and had a good feel for the company and the other Automatticians. I knew it was where I wanted to be. So I accepted the offer, and became a fully-fledged member of a relatively small team (I was employee number 35) that was bringing blogging to the people (amongst other things).
In the four years since then, a lot has happened and changed.
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It’s true, I really want to love the Pebble that I got from being a Kickstarter backer. I want to, but right now I can’t. I can only like it. And I can like it a lot — there’s a lot to like!
- I have a computer on my arm!
- I can read text messages without taking my phone out
- I can control music that’s playing on my phone
- WordPress notifications on my wrist? Yep.
- Calendar alerts? Got ‘em.
- The form-factor is slick: it’s slim, super lightweight and IMHO, looks pretty darned cool.
- Nice backlight, which I can activate by shaking my wrist or tapping the watch
- It’s waterproof! (although I’m too nervous to actively put that to the test)
So why can’t I love it? Let me count the ways (biggest reasons first): Read the rest of this post…
Anyone who works in a remotely corporate environment has no doubt heard a bunch of (often ridiculous) military metaphors describing business-as-usual. We’re divided into “squads” and talk about “strategic thinking” and “tactical mistakes”. We develop “mission statements” (more about that later) and managers demand that we “go in for the kill”, all the while referring to their top executives as their “Generals” and modeling the hierarchy of their companies around the command structures seen in the military. While a lot of this is just the strange glorification of business (and war), it turns out that some of it makes a lot of sense (on a very metaphorical level), and might just be evolving right along with military tactics. John Robb has done some amazing work analyzing the application of open source concepts to warfare, I’m going to do something like the opposite and look at applying special forces operating concepts to technology startups.
I recently finished reading Spec Ops: Case Studies in Special Operations Warfare: Theory and Practice, by (Vice Admiral) William H. McRaven, who credited as organizing and executing the mission that brought down Osama bin Laden. He is now the Commander of US Special Operations Command, so he’s somewhat of an authority on the subject. While reading the book (which is a really interesting read in its own right, I highly recommend it), I couldn’t help but notice a lot of corollaries between what I was reading and the structure and function of tech startups (and perhaps smaller units within larger technology companies). Let’s look at how Special Operations Warfare compares to working at a startup.
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When I moved to Brooklyn in June, I decided that I wanted to get to know my new neighborhood reasonably well, reasonably quickly. Being an engineer, I figured a methodical approach was the best solution, so I got a map and got to work.
Based on a rough understanding of what was where, and letting the nearby Prospect Park somewhat dictate the area I wanted to cover, I drew out a grid with my new home roughly at the center, covering the bulk of the surrounding area that was of interest. The grid looked like this: Read the rest of this post…
NOTE: I am fully aware that at times in the review below, I sound like a ridiculous book-critic or something. I do not care. Also, links to Amazon contain my affiliate id.

A few weeks ago I attended the New York Times‘ TimesOpen Open Source Science Fair on behalf of Automattic/WordPress.com. As part of my “thank you” bag, I got a copy of Ready Player One, by Ernest Cline. I left it on my bedside table in a stack of other books which I’d thus far neglected to start, let alone finish (not to mention all the unopened titles on my Kindle).
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On Saturday, I attended the 2012 New Times/TimesOpen Hack Day. It was a long day, but I had a lot of fun. I sat in on an intro session to Arduino which was pretty cool, and also a session on the EchoNest API, which I ended up using in my project. You can find out all about my project on the Readtrack project page.
It’s a bookmarklet-powered little app that analyzes the page you’re looking at (using the AlchemyAPI) and then tries to find related music (using the EchoNest API) which it then plays back to you in your browser (using rdio). I got a “runner up”/honorable mention prize
One of the most visually-polished projects was “Story Arc”, which showed a visual representation of the frequency of mentions of keywords over the NYT archives. Probably the most fun one was a set of drivers for a DDR pad, hooked up to commands for things like deploying code!
Right now, I am considering myself very lucky. I’ve just lived through not only my first ever, but the most intense hurricane in New York’s history. Hurricane Sandy.
Within less than a few miles in 3 directions (North, South, West) homes are destroyed, roads are flooded, power is out. Right where I am (Park Slope) we have a lot of leaves on the ground, a few branches down and some minor damage on buildings. It’s pretty amazing how little impact we’ve directly had. It’s definitely not completely over, but we’ved fared a lot better than folks very nearby. Now we see how long it takes for NYC to get back on its feet and get things running again.
Subways are still all out of commission. 7 tunnels between Brooklyn and Manhattan are flooded. Buses will hopefully start coming online later today. What’s left of Lower Manhattan is a mess. It will be a long time before things are “back to normal” for everyone. Here’s how it looked from my perspective:
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I’m pretty tall — 6 ft 4 inches (193cm) when I’m not stooping. I’d been wanting to try a switch to a standing desk for a while, and a recent move to New York meant I needed a new desk anyway, so it was the perfect opportunity. I had a few requirements for my new office-space:
- Must be able to support an Apple Thunderbolt Display (23.5 lbs or 10.8 kg)
- Need some space (didn’t have a specific lower bound, but saw a bunch that were too small)
- Adjustable workspace height, of primary concern being that I could put the main one at (my personally determined height of) 47 inches (119 cm)
- Storage space for random “desk stuff” that I’d prefer wasn’t on my actual desk, but would like nearby.
- Not crazy expensive.
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I moved to Brooklyn recently, and I got a new bike, which I’m loving. Brooklyn (especially Park Slope) is pretty bike friendly, with bike paths/lanes (site powered by WP!) all over the place.

It’s a Cannondale Bad Boy 9. It’s a hybrid, which is new for me (I’ve only ever really ridden mountain bikes, and used to ride downhill a bit). I’m getting used to a fully rigid frame, and feeling every bump in the often-times-pot-hole-filled-roads around here. Disc brakes are neat, and having a thin, hard wheel means you can go really fast with much less effort. Fun 
I went for a nice ride last week around the park that’s right near my new apartment. I rode reasonably hard for the first half or so (once I got inside the park), and then tailed someone else who was going a good pace for the rest. It looked like this on RunKeeper:
